Starbucks has issued an apology to customers after the release of its limited-edition teddy bear-shaped holiday cup sparked chaos. The Seattle-based coffee giant launched its 2025 holiday menu and merchandise on Thursday, including the Glass Starbucks Bearista Cold Cup, which retails for $29. 95. The collectible cup shaped like a bear and topped with a green beanie lid went viral online and sold out quickly, leaving fans scrambling to get their hands on one. “The excitement for our merchandise exceeded even our biggest expectations and, despite shipping more Bearista cups to coffeehouses than almost any other merchandise item this.