**BYU Cougars Pull Off Thrilling Comeback to Win 2025 Pop-Tarts Bowl Against Georgia Tech**
Tensions were high at the 2025 Pop-Tarts Bowl as the BYU Cougars faced off against the Georgia Tech Yellow Jackets on Saturday night. While Georgia Tech held the lead for most of the game, BYU rallied in a barnstorming comeback to secure a 25-21 victory. The win capped off a stellar season for the Cougars with a 12-2 record, while Georgia Tech finished at 9-4.
Pop-Tarts continued to add a unique twist to the bowl game experience, making it one of the most entertaining matchups of the postseason. Below, we highlight the five best moments from this year’s Pop-Tarts Bowl.
### Pop-Tarts Adds Fun and Flair to the Bowl Game Experience
Many bowl games without playoff implications often get labeled as dull or pointless, but the Pop-Tarts Bowl has bucked that trend for the third consecutive year. The colorful branding was on full display, featuring unique end zone and sideline art that delighted fans.
Both BYU and Georgia Tech had their school names emblazoned in their respective end zones, accentuated with vibrant Pop-Tarts sprinkles. These sprinkles were also incorporated into the sidelines and even decorated the helmets of each player, bringing a playful and energetic vibe to the field.
### Pop-Tarts Ring of Honor Unveiled
In a creative first, Pop-Tarts introduced a “Ring of Honor” at Camping World Stadium to pay tribute to the Pop-Tarts flavors that have been part of previous bowl games. Representations of Cookies and Creme, Hot Fudge Sundae, and Frosted Wild Berry donned commemorative jackets as a way to honor the legendary Strawberry and Cinnamon Roll Pop-Tarts from prior years.
### Pregame Ceremony Showcases Pop-Tarts Flavors
While it wasn’t quite like the Ohio State University band dotting the “I,” the pregame ceremony still brought a festive mood to the crowd in Orlando, Florida. Pop-Tarts revealed the featured flavors competing this year, divided into two teams: Team Sprinkles and Team Swirls.
– **Team Sprinkles:** Protein Slammin’ Strawberry, Cookies and Creme, Frosted Cherry
– **Team Swirls:** Chocolate Chip Cookie Dough, Frosted Wild Berry, Frosted Hot Fudge Sundae
This playful competition added an extra layer of entertainment to the event.
### Bear Bachmeier Leads Game-Winning Comeback
Trailing 21-10 going into the fourth quarter, BYU needed a spark to flip the momentum, and quarterback Bear Bachmeier delivered. A key blocked Georgia Tech field goal with 55 seconds left in the third quarter ignited the Cougars’ rally.
Touchdowns from Enoch Nawahine and Jovesa Damuni, coupled with a crucial two-point conversion run by Bachmeier, propelled BYU to a thrilling 25-21 win. The comeback showcased the resilience and determination of the Cougars in a nail-biting finish.
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The 2025 Pop-Tarts Bowl proved to be a memorable game that combined exciting football with creative branding and fan engagement, further establishing itself as one of the season’s standout bowl games.
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