Stories, sips and sweets await at Mey

This has been a stellar year for new bakery openings in the East Bay. To paraphrase Zuzu Bailey’s high-pitched exclamation at the end of It’s A Wonderful Life, “Every time a bell rings a bakery opens.” The list of newcomers includes Tarts de Feybesse, which got its brick-and-mortar up and running in Oakland, and Brian Wood’s second location of Starter Bakery on Solano Avenue. And after two years of cooking cakes and cookies out of her home kitchen for Bench, Sanaz Shariatzadeh has expanded her business into a second and much larger space. Mey recently opened in the former location of Crixa Cakes on Adeline. Shariatzadeh is slowly but surely filling up the shelves with her takes on quiches, cream puffs, cookies and cakes. An architect turned full-time baker, Shariatzadeh fulfilled her long-term dream of opening a cafe with Bench. But balancing her home life with daily bakes in a residential kitchen was a challenge. “I was baking until I passed out at night,” she said. “I couldn’t stop working because it’s my passion.” The upside of working from home was it gave her the flexibility to spend time with her kids. But she needed more room. “I wanted commercial ovens. My freezers, everything was small,” Shariatzadeh said. It was also difficult to separate the job from her personal life. “I enjoyed the past two years [at Bench] but at some point I was like, I want to move forward.” Bench, which actually has a bench that her husband Ali made and installed, embodies Shariatzadeh’s philosophical approach to hospitality. It’s a shared communal space where people can take the time to chill out with a cookie and a cup of tea. Mey, which means “wine” in Farsi, also has more permeable meanings when it’s used in more poetic contexts. Shariatzadeh has given the new cafe an evocative tagline: Stories, Sips, and Sweets. After we spoke on the phone, she emailed to further clarify the concept of mey. “Rooted in the spirit of Shirazi hospitality, mey reminds us to linger, to savor, and to share-to taste not only what’s on the table, but the beauty of connection itself.” Retaining some ceremonial aspects of traditional tea and coffee service has been an integral part of the experience at Bench. Shariatzadeh told me in 2023 that she wanted to introduce Persian tea culture to customers in addition to fulfilling everyone’s need for espresso, coffee and lattes. Mey will continue to serve both beverages. “We’re using Highwire Coffee and making cardamom and date lattes, two of the most popular drinks at Bench,” she said. My eyes got big as saucers when I stopped by Mey last week. Shariatzadeh’s quiche was the first thing I noticed. The bottom half of my slice was packed with butternut squash. It was similar to Fournée’s quiche, which also has a buttery, flaky crust and a nice filling that rises high. For dessert, I spied a cream puff and swallowed it whole. It was filled with a delightful amount of whipped cream. I hope Mey will add éclairs to the menu, or some version of a cream puff that’s dipped in dark chocolate, because her choux pastry is elegant and tender. Over the past couple of years, Shariatzadeh has continued to experiment with new recipes. “Now that I have a fridge, I can make cakes and other pastries that I wanted to make at Bench but couldn’t,” she said. Persian roulades were on display as well as spinach and feta hand pies, and pistachio cookies. “I started making cardamom syrups for lattes and in an apple cake,” she said. “But I’m trying to weigh what people like [at Mey]. It’s different here so I’m trying every day to have something new.” As she settles into Mey, Shariatzadeh will be adding items to the lunch menu. “I’m very into savory stuff,” she said. “At Bench, I started making different frittatas we call kuku in Farsi. We had a cauliflower kuku sabzi, which means herb frittata.” Shariatzadeh closed her note to me with her defining message of hospitality. “Every pastry and pour carries the warmth of welcome-a celebration of place, of presence, and of the simple joy of being together.”.
https://eastbayexpress.com/stories-sips-and-sweets-await-at-mey/

Skims hits $5 billion valuation after funding round led by Goldman

Kim Kardashian’s Skims brand has raised $225 million in new funding led by Goldman Sachs Alternatives, valuing the shapewear and apparel company at $5 billion—up from roughly $4 billion after its 2023 round. The deal comes as Skims nears $1 billion in annual net sales, six years after its 2019 launch, and marks one of the largest private raises for a U.S. consumer brand this year.

BDT & MSD Partners’ affiliated funds also joined the round, Skims said Wednesday. The company plans to use the new capital to accelerate brick-and-mortar and international expansion, as well as product innovation and category diversification.

Skims currently operates 18 stores across the U.S. in cities including New York, Los Angeles, Austin, and Atlanta, along with one store in Mexico. The company has plans to open additional stores overseas in 2026. Skims emphasized that it is laying the groundwork to become a “predominantly physical business” in the coming years, marking a strategic pivot from its origins as a digital-first direct-to-consumer brand.

“This milestone reflects continued confidence in our long-term vision and, coupled with disciplined execution, positions Skims to unlock its next phase of growth,” CEO and co-founder Jens Grede said in a statement.

The new funding round follows the debut of NikeSkims, a partnership with Nike launched earlier this year that sold out within hours. This collaboration signals Skims’ ambitions to expand beyond its core shapewear products into activewear, apparel, and performance categories, pushing the brand further into the mainstream athleticwear market dominated by Lululemon, a handful of upstarts, and Nike itself.

The fresh capital infusion could further delay an initial public offering (IPO) from Skims. The company has been eyeing a public debut since at least 2024, according to statements by Grede. However, the consumer IPO market has remained largely stagnant through 2024 and 2025, with few fashion or beauty brands going public as investors remain cautious about discretionary retail. By raising new private funding, Skims can continue to scale without immediate pressure to list.

“Skims stands as a solutions-driven apparel innovator, pioneering new categories and redefining everyday wear,” said Beat Cabiallavetta, global head of hybrid capital at Goldman Sachs Alternatives. “We look forward to partnering with management to pursue significant opportunities and deliver disruptive, sustained growth.”

Since its launch, Skims has built a cult following with its inclusive sizing, minimalist aesthetic, and high-profile campaigns featuring global athletes and celebrities. Kardashian, who serves as chief creative officer, described the new funding as “an exciting new chapter” for the company.

“We can’t wait to take Skims to the next level as we continue to innovate and set the standard for our industry,” Kardashian said.
https://bitcoinethereumnews.com/finance/skims-hits-5-billion-valuation-after-funding-round-led-by-goldman/

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